MASON BAGIOS: THE POWER OF DELAYED GRATIFICATION

“If you want to go fast, go alone. But if you want to go far, go together” - Mason Bagios

From backyard batches to a national brand - Today we’re sitting down with Mason Bagios, the co-founder and CEO of Kommunity Brew.

Kommunity Brew began as two mates making kombucha in their backyard. Today, the brand boasts over 36 products and is stocked in more than 1,200 stores across Australia. 

I have had the privilege of watching Mason and Jarred bring their beautiful vision to life, so this episode was an extra special one :)

In this conversation we find out how they turned a backyard brew into a national brand. PLUS we cover product design, the importance of building the right team, the highs and lows of the business, dumpster diving, extreme delayed gratification, the entrepreneurial hustle, writing personal messages on bottles, and so much more!!!

KEY HIGHLIGHTS:

01’15 - How Ambo and Kombucha King met

02’39 - Mason at school 

05’03 - What Mason wanted to do as a kid

05’57 - Hairdresser by day and bar work at night 

07’53 - Why Mason got into hairdressing

08’40 - Party Boy days

09’55 - Finding his way to nutrition

11’31 - Full life overhaul - uni, nutrition and meeting Jarred

13’21 - Early business conversations

14’40 - Hawaii Kombucha experience

17’32 - Early business discussions

20’02 - How big was the initial vision

21’34 - Early days at Kommunity Brew

24’00 - Customer feedback informing design

26’13 - Initial selling strategy

27’15 - Hand written notes on the bottle

29’05 - Getting into their first store

30’43 - Sales strategy

30’58 - Expanding production 

33’39 - Early build phase 

36’35 - No food and dumpster diving

39’27 - Perception of success vs. reality

42’01 - The why

43’16 - Advice for people in the early stages

46’12 - Moving sites 

49’08 - 2019 Best Year Ever!!!

53’21 - COVID strategy change

1:00’36 - Success milestones

1:01’12 - Pinch me moments

1:07’24 - Worth it

1:10’24 - Navigating obstacles

01:12’36 - Resilience

01:13’49 - Starting and growing a business

CONNECT WITH MASON BAGIOS:

Mason Bagios Linkedin: https://www.linkedin.com/in/mason-bagios-718241a0/?originalSubdomain=au

Mason Instagram: https://www.instagram.com/mason_bagios?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Kommunity Brew Instagram: https://www.instagram.com/kommunitybrew?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==