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In my experience as a producer I have developed content for both television and digital platforms. I have worked with organisations that include the ABC, CBS Network, AFL, Channel 7, Tennis Australia, The Melbourne Renegades, Cricket Australia, Instagram, McDonalds, Woolworths, The City of Perth, Brighter Futures Foundation and NAB.

I specialise in developing unique, high-impact, creative content solutions for brands. In this crowded digital landscape I love the challenge of finding ways to help brands stand out, drive engagement and (most importantly) make their audiences smile!

As a producer I will typically work end to end on my projects. I create and develop concepts, write scripts, oversee and coordinate all pre-production elements , direct shoots, and manage all post-production.

If you're interested in learning more about how I can help you create some fun, fresh, feel-good content, get in touch with me via my contact page here.

Amberley Lobo creative content producer

CREATIVE PRODUCER | WRITER | DIRECTOR

Get in touch

Get in contact with me to discuss your project, goals and objectives. I will go away and develop some amazing creative solutions just for you!

STEP 1

Add the sparkle

We will then regroup, and I will present said amazing solutions. On the green light I will develop scripts and commence pre-production.

STEP 2

The magic begins

We will then shoot and commence post-production on the masterpiece. I'll work through the project from start to finish.

STEP 3

Celebrate the work

I will deliver you a shiny, new creative campaign to unleash on the world! We hi-5 and celebrate with a bit of a dance!

STEP 4

HOW IT WORKS

LET'S MAKE SOME MAGIC!

AS SEEN ON

If you would like to chat about your next project or the latest in aquatic gardening hit me up!

GET IN TOUCH

LET'S MAKE SOME MAGIC!

PRODUCER

If you're looking for fun, fresh content ideas for your brand, let’s connect! I am really passionate about developing creative content campaigns that stand out and (most importantly) make people smile! 

Craft Combine

On this project I was the writer,  host and producer. The series ran across AFL digital platforms as a part of a partnership arrangement with NAB.

04

Australian Open

I worked closely with Tennis Australia to help them develop content to build out their social platforms. This involved developing content streams and fun segment ideas for their digital coverage of the Australian Open.

05

AFL Kids

In my role as The Creative Lead of Kids and Youth Content I would write, direct and produce content targeted at youth audiences for AFL digital platforms.

06

Match Mates

Match Mates is super-fun series that I created for Channel Seven. The show was broadcast during AFL matches on Channel Seven and also sits across their digital platforms. For this project I was the series creator, writer and host

01

Captains Quiz

I produced The Inaugural Captains Quiz for the AFL in partnership with McDonalds. For this project I was the writer, director, host and producer. The show sat across AFL digital platforms including Facebook, YouTube, Instagram and the AFL website

02

Summer School

I wrote Summer School for the AFL as a part of their partnership arrangement with Instagram to promote the IGTV platform. The series was played exclusively on AFL IGTV and then later released across all AFL digital platforms. 

03

Sunday Funday

This was a super-fun series that ran across AFL digital platforms as a promotional piece for Woolworths highlighting their Sunday Funday initiative. On this project I was the writer and host

07

Totally Wild

As a segment producer on Totally Wild I would write, direct, host and produce content for the TV show which aired weekly on CBS.

08

Australian Open Rapid Fire

During COVID-19 I was brought on board by Tennis Australia to develop fun content streams that we could shoot with players over zoom. I wrote this series of cute rapid fire segments that ran across AO digital.

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MY WORK AS A

As a producer I have collaborated on projects for the ABC, CBS Network, AFL, Channel 7, Tennis Australia, Melbourne Renegades, Cricket Australia, Instagram, McDonalds, Woolworths and NAB.

PRODUCER

Create and Ideate

I'll brainstorm and develop exciting new campaigns for your brand. 

Pre-Production

As a producer, I'll write the scripts, direct the shoots and manage pre-production.

Post-Production

After the shoot, I'll supervise post-production and to deliver you something magical!

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